The only trend is down

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Goodness knows that there are more important things going on in the world just now, but rather than talk about George W. Bush's new election partner, erm, I mean prisoner of war, I thought I'd instead bring this article to your attention. It's a short but fascinating article about some of the trends being predicted for the next year. I should probably point out that it's not necessarily the trends themselves that are interesting so much the insight it gives into the people driving them. For example:

"Food needs to be accessorised," said Edouard Malbois of Enivrance, which describes itself as the world's first designer of foods and drinks. "There must be happiness in snacks, small bright foods people can carry around (like nomads)."
Obviously I'm in no position to comment about the significance of anyone elses job, but the fact that there's a rising profession of "food designers" makes me worry for the future of humanity.

I'll take my food without accessories thank you very much.

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3 Comments

Thats odd. I thought they used camels. Or horses.

thumper said:

just announced, new alpen-2-go! Comprising a cooling gel pack which keeps the enclosed milk at a frosty 2 deg C, new alpen-2-go! (tm) gives kids a nutricious breakfast anytime. Upon opening, the milk is deposited through a transparent window into the muesli. Just shake to wake and the XTREME! spoon attachment is released ready for action!

You know you'd buy it.. Yess my preciousss.
p.s.
Merry Christmas all.

Foots said:

Smarties.

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This page contains a single entry by Mark published on December 16, 2003 11:22 PM.

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